Tanishq’s Old Gold Exchange programme reshapes bridal dreams: Over 1 lakh brides sparkle without spending a penny

Tanishq’s Old Gold Exchange programme reshapes bridal dreams: Over 1 lakh brides sparkle without spending a penny

Biswabrata Goswami

KRISHNAGAR, 12 DEC: In a groundbreaking initiative, Tanishq, a revered Tata product synonymous with trust, commitment to quality, and exquisite designs, has etched its name in history by bringing joy to over 1 lakh brides who found their dream wedding jewelry without spending a penny.

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At the Tanishq store in Krishnagar, Nadia, the celebration continued with over 250 brides whose families acquired new ornaments by exchanging their old gold treasures. The year-round Old Gold Exchange offer proved to be a resounding success, leaving customers satisfied with the unparalleled offers and experiences Tanishq brought to the table.

The heartwarming opportunity to sparkle on one’s special day without the burden of exorbitant costs has become the hallmark of Tanishq’s year-round exchange program. In a world where gold prices are soaring, and wedding expenses can feel overwhelming, Tanishq’s initiative has emerged as a beacon of joy for thousands of customers.

Mr Harshbardhan Tekriwal, the franchise owner, expressed pride in Tanishq’s standing as a beacon of timeless design, where each piece tells a unique story. The smiles on brides’ faces, he believes, are the ultimate reflections of the extraordinary experiences created by Tanishq.

Ms. Rinku Dhara, the Area Business Manager, highlighted the enchanting journey Tanishq offers. She stated, “You step into Tanishq with your cherished old jewelry, and like magic, you walk out adorned with the latest designs that breathe life into contemporary elegance.” The Old Gold Exchange offer not only assures the best gold rates with no deductions but also promises a seamless transformation of old treasures into modern masterpieces.

“It’s not just an exchange; it’s a journey of turning memories into smiles, where every visit to Tanishq becomes a delightful chapter in your own story of everlasting beauty,” Ms. Dhara emphasized. She also reassured customers by explaining the rigorous testing process, saying, “Every piece of gold jewelry is tested on the carat meter, which measures the exact carat of the exchanged gold ornaments. We offer the same selling and buying prices, ensuring customers have no chance of being at a loss.”

In a world where luxury and affordability rarely meet, Tanishq’s Old Gold Exchange Program stands as a testament to the brand’s commitment to making dreams come true, one bride at a time. The magic of Tanishq lies not just in its exquisite designs but in the priceless smiles it creates, turning ordinary moments into extraordinary memories, said Somnat Mallick.

Tags: #Tanishq #OldGoldExchange #BridalJewellary #Krishnagar

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